How To Use AdWord Keyword Tool To Create Post Titles And Choose Blog Topics
If you are into internet marketing and you need to create an article from the ground up, an useful tool for bloggers that wanting to do a little research into topics is called “AdWords Keyword Tool”. This is a free Google tool that can be useful for advertisers that looking to find which keywords are target on Google but it’s also useful for bloggers wanting to research how many potential advertisers there might be on a topic.
I’ve already described this tool in detail in my recent article, so today I want to do a practice example on how I can use this strong tool in two way: 1. How To Using AdWords Keyword Tool to Chose a BLOG Topic. 2. Using AdWord Keyword Tool to Choose a POST Title.
1. Using AdWords Keyword Tool To Optimizing A BLOG Topic
I want launch a new blog and I want to research specific keywords to use in my blog’s title. I’ve choosed “domain name” as key term but I’ve narrowed down my interest to just “cheap domain name”. In the AdWord Keyword Tool I would simply enter in both terms and ask for keyword ideas. The tool will give me this:
When finally arrive you have quite options available to you to analyzing the results: In the ‘advertiser competition’ columns we get an indication that tell us that there is a lot of advertisers competing for these keywords. This gives me an indication that if I were to use AdSense there would be a healthy amount of advertisements to serve to my blog.
In the ’search volume’ columns we get an indication approximate search numbers for the term per month in Google. In my view, is not showing exact value because the ‘domain name’ gets searched for on Google too than ‘cheap domain name’.
At this point take a look at Google Trends for the two terms:
Here we see if the topics they have seasonal spikes that’s a good thing to know when choosing a topic for a blog.
2. Using AdWord Keyword Tool To Optimizing Your POST Title
Another way you can use the AdWords Keyword Tool is to create a SEO friendly title that are able to increase your search engine ranking.
To testing this tool I decide to go to the AdWords Keyword Tool and type in ‘Affiliate Programs’ and ‘Business Affiliate Programs’.
As result I noticed that ‘Business Affiliate Programs’ get 201.000 as average search volume against 2.900 of ‘Affiliate Programs’. In this way I getting some clues as to optimizing my article for certain term and know which will be the search traffic that I can possibly get.
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