When you running an ad campaign, getting an high click through rates are an important part in all the selling-process. Getting an high click through rate on PPC programs such as Google Adwords, Facebook as myspace is a great way to increase your ad volume but also lower your costs per click.
Of course, it’s also important to increasing your click through rates on your web site or blog, in order to lead more revenue.
The following techniques are ways that you can use for increasing the click through of ad campaign.
They come from my experience of blogger in these years, and are focused on how improve your advertising.
Example1- Don’t underestimate the power of writing. I always struggled to look for the better message that can convert well all my potential customers into sales. Instead of writing what your services or product is….focusing on what customers wanting.
- Curiosity: “I found this great hair care product”
- Not curiosity: “Product that will help with your hair care”
Example2 – Not matter what you are promoting online, one thing you need to keep in mind is that people who surf have a purpose or simply want get some benefit. Then, take a few minute to choose which ad is better then other.
- Benefit: “Click here to grab the new weight loss formula”
- No benefit: “Click here to visit my weight loss website”
Example3 – Do you have tried to setting limitations on your offers. People want to make the call within the net five minutes, because they believe that they are getting an great deal if they purchase now.
- Limit: “Today Only: Save 15% on All travel offers before Midnight!”
- Not limit: “Get your travel offer”
Example4 - One of the most successful methods for web sites to make money with Google Adsense is to integrate the ad within your web content in order to be more hidden to the site visitor.
- Effective: “Text placement with content”
- Not effective: “200×600 banner ad”
I like the first & third tips. However, I’ve put just a few tips that should help you to increase your click through rates. I hope to post other tips soon.
