Twitter is a mini-blogging platform that allows anyone to sharing brief messages. Especially, for those have content with hooks to catch the reader’s attention, Twitter can be a great place to receive additional traffic from people who may have never visited your site before.

The only important thing when you  share content with other people’s is that to share quality content on twitter. This helps you building the trust of your new Twitter audience and increase your reputation on Twitter.

However, the first thing keep attention of Twitter users is not the actual value of the content. It’s also about whether the content gets viewed and appreciated in the first place.

If you don’t know, on average, 80% of people will read a headline, but only 20% will go on to read the content.

In Twitter the percentages are likely to have lower value because the environment increase the battle for get attention. There are a lot of people are looking for interesting curiosity and your content link is competing with a lot of related content out there.

What’s The Benefit For Reading?

The first thing you need to think is what’s your promise as writer. You receive attention if your readers get something in exchange.

If you want your headlines offer some benefit, then your headlines must be useful to the reader - also, make sure your message provides something indispensable and unique that your reader can not do without. keywords are important in this sense - not for SEO but for helps grab attention when people are skimming tweets.

According to source, people will retweet based on the headline alone, before even clicking through to the content, then the choice of a good headline is crucial.

Short Is Better

A question that is often made is how much a Twitter headline must be short. Many of people respond that the better headline comes when it’s short. This because the more the shorter headline is, the more appealing a post can be.

According to direct mail industry about 50%-60%, the headlines that work best are eight words or less.

Retweet

The most important part of your copy is your headline. Many good writers use bad headlines that fail to do justice to their content.

You should write your retweet by using the same guidelines cited above. It a great way to build a loyal Twitter following, because you’re share content that might otherwise be lost in the noise.