One question I always hear from people is how they can start a business online and generating income by selling a product, especially by getting a work that is highly creative.
Today, I want to talk about something that I hope can help you grow as a entrepreneur online.
First and foremost, one of the first things people comes to mind to starting a work online is to create quite a bit of content like books, but they fail to make any money from it. Some have a good level of skill, but they don’t have any potential clients and don’t have enough knowledges to get people to start paying them.
The first advice I want to give to people want to work online is to stop thinking on absolutely want to get money and think instead of delivering value. Many of you don’t know that creating a good work or building a skill provides no value to anyone. In this way you don’t generate income. Sharing your creations or skills with others, instead, provides value, and there are a chance or potential to generate income from your work.
Image Credit: Vinnie Castle
If you’ve created a book, a mini guide, how many people are downloading it each day? If it’s only put within your website, there’s no income potential because no value is being delivered.
In my experience, a great way that makes it easier for people to receive the value of your work is to share it with them for free. This minimizes the risk to fail and show people the real value. Also, In this way you can start sharing your value immediately.
For instance, if you want to start generating income through a mentoring program, focus on sharing a little book for free, first. Invite as people as possible to download your book. Ask for referrals. This a method where you can share a lot of value in a fairly short period of time in a easy and quick way.
Not consider those client that aren’t right for you. Once you establish which client work better, you should have no problem to get a few sales.
This is a strategy that work well. By giving free stuff to potential customers, you make more easy for people to accept and enjoy the value you want to share with them. They probably will become paid clients if you give something of value to them.
Also, is a basic approach for increase the visibility of your product. For instance, you can also ask them for feedback and encourage them to share what you’ve built. If you make a good job, where people will get some value from it, they’ll probably help you for free and pass it on.
For example, if you are a marketer, and you launch a program on how to make money online, you could share a free downloadable book. Once you start getting more qualified free referrals than you can handle, you can start charging a fair price for your work. Today it’s a fairly common practice.
For instance, you can use this approach for sell video games. You could give away free downloadable game demos and share them to many people’s as possible. Usually, a certain percentage return to buy the full version. To reduce their risk even further, and to give additional guarantee to move for downloadable software, you can also offer an 60-day money-back guarantee on every purchase.
If you noticed that people not download your free work, and if referrals are not forthcoming, it may be that people don’t like your work. This means you need to work again, or find a more specific audience.
Even though you may have some doubts initially, working for free can be a very good use of your time. I’ve noticed it work repeatedly across a variety of different fields. It’s no cure for a lack of talent, but it certainly gives people a fair shot at building an income stream centered around their passions.
So in a nutshell:
- Share content for free, in order to expand your knowledge.
- If you give a downloadable stuff, make sure your readers know that they are getting value.
Unfortunately when you start working, whether paid or unpaid, you’ll more than likely learn some lessons the hard way. But if you follow this advice, hopefully you’ll come out with some good experiences, some contacts, and a great portfolio.
