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Day 3 – How To Choose Web Site Templates

As Affiliate marketers, I’ve tried several of free website templates a while back, but recently I’ve decided to buy a premium WordPress theme that support more widget and allows me to simplify time and works.

Of course, free web site templates is all ok, I’d admit that some are really well made, but most of them are not adapt to working with affiliate marketing, at least not for me. They are not flexible as they should be, and do not allows you to modifying layout parts or change existing parts in several ways.

For example, you can not do any of the following: change background colors, the type of font and so on, in a few click as a professional theme does. Also, they do not offer any type of support. Free is great, but have its limitations.

choose professional web site templates
Image Credit: Valentinian

However, to getting a professional web templates, the beautiful designs is not everything. This is a minor concern. There are other factors that you are need to consider and that affect your website success, such as, search engine optimization, readability, and functionality.

How To Choose A Website Template

Theme should reflect your topic and idee that you want share to your readers. So, if you are still confused, about the professional theme you should use, you need to consider some points, first:

A professional website template haven’t too many colors, but the colors are arranged to differentiate the importance of your website content.

On the other hand, the colors of the images inside your website should match the topic of your website. For instance, if you talk about money, the prevalent colors could be the green, while if your topic is about cabin rentals you could choose the brown as main color.

As many of you know, for my two sites, cabinrentalsideas.com, and nickdeiana.com, I make use of two WordPress themes, respectively thesis theme and Arthemia. One of the main reasons I use these professional templates is why they allows me to change my layout look, change background colors, sidebar colors and so on, with a few click directly from my WordPress dashboard, and without too css or php knowledges.

Another important point that a professional web template take in consideration is the search engine optimization. Many of professional theme allows you to make your search page seo-friendly. In a few step you are able to add from your dashboard, meta tag keyword, meta-tag description and so on, in a simple and fast way.

Remember, web visitors will run away from your website if your website has lesser chances to appear in search engine results because the web pages aren’t optimized.

Last but not least, a website template must be simple as possible. Choose simplicity over complexity. Your web visitors should be able to identify the topics of your website theme quickly and then easily find what he is looking for at the second. Also, more simple your site is, more webpages will load, quickly. In these case, I highly reccomend you to use Frugal theme.

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